The number of books self-published in the U.S. saw more rapid growth in recent year, jumping 50% over 2020
Amazon is considered to be the largest publisher of self-published e-books
Lulu published the second most print self-published titles last year few years
“As more authors take advantage of the abundant tools now available to publish, distribute, and market their own books, it expects that self-publishing will continue to grow at a steady pace
Few reasons for rising of self-publishing book
The print will continue to decline as a book-reading format, as more readers continue to transition from print to screen. “The transition to screens will be driven by the low prices, selection, exceptional discoverability and instant reading pleasure delivered by eBooks.”
Indie authors have learned to publish like professionals.” And this means that self-publication “will lead to the publication of better books, and more diversity of better books.
The stigma once associated with self-publishing is disappearing — Indie authors are in the cool kids club.”
The number of self-published ebooks will explode.” With the growth in self-publishing’s credibility, more and more first time authors are making it “their option of the first choice
Writers are discovering the joy of self-publishing
As more authors opt for independent publishing routes, here are a few clues and idea about secrets to good book design, production, and layout
Remember: Most people in book publishing believe that a cover is a book’s №1 marketing tool.
First impressions matter. That’s why your book cover is so important!
You’ve heard the phrase, “Don’t judge a book by its cover,” right? Well, in our experience, that doesn’t stop customers from judging your book by how it looks.
- The title should be big and easy to read. This is more important than ever. (Many people will first encounter your cover on a screen, not on a shelf.) This is such a well-worn cliche of cover design that I have a designer friend with a Facebook photo album called “Make the Title Bigger.”
- Don’t forget to review a thumbnail image of the cover. Is the cover compelling at a small size? More people are buying books on a Kindle or mobile device, so you want the cover to read clearly no matter where it appears. You should also anticipate what the cover looks like in grayscale.
- Do not use any of the following fonts (anywhere!): Comic Sans or Papyrus. These fonts are only acceptable if you are writing a humor book, or intentionally attempting to create a design that publishing professionals will laugh at.
- No font explosions! (And avoid special styling.) Usually a cover should not use more than 2 fonts. Avoid the temptation to put words in caps, italics caps, outlined caps, etc. Do not “shape” the type either.
- Do not use your own artwork, or your children’s artwork, on the cover. There are a few rare exceptions to this, but let’s assume you are NOT one of them. It’s almost always a terrible idea.
- Do not use cheap clip art on your cover. I’m talking about the stuff that comes free with Microsoft Word or other cheap layout programs. Quality stock photography is OK.
- Do not stick an image inside a box on the cover. I call this the “T-shirt” design. It looks extremely amateurish.
- Avoid gradients. It’s especially game-over if you have a cover with a rainbow gradient.
- Avoid garish color combinations. Sometimes such covers are meant to catch people’s attention. Usually, it just makes your book look freakish
Finally: Don’t design your own cover. The only people who should consider designing their own covers are professional graphic designers